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Executive Summary
This is the working scorecard for Forrester's Web-Mobile User Experience Review, version 8.0. It evaluates single-channel experiences on the Web site and the mobile site, and then looks at the cross-channel experience across the Web site and the mobile site. The three components are: Web Site User Experience Review, Mobile Web Site User Experience Review, and Channel Transitions User Experience Review.
Keywords
- Mobile Web Site User Experience Review
- Web Site User Experience Review
- Cross-Channel User Experience Review
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