Analyst's Photo Name and Title Contact information
Thomas Husson

Thomas Husson
Senior Analyst

Research Coverage

Consumer Mobile Activities, Consumer Mobile Adoption & Behavior, Consumer Technology, Consumer Telecommunications, Emerging Marketing Channels, MVNOs, Marketing & Advertising, Mobile Entertainment, Mobile Marketing, Mobile Services, Telecommunications Services, The Mobile Channel, eBusiness/eCommerce

Research Focus

Thomas serves Consumer Product Strategy professionals. His research covers mobile consumer content and services and mobile strategy for non-telecom companies. Additionally, he covers mobile location and focuses on the evolving mobile ecosystem; the impact of new entrants in the mobile space, mobile services, mobile media; and content, mobile Internet and applications, mobile commerce and payments, and mobile marketing and advertising. Thomas' research and analysis have been widely cited in publications including the International Herald Tribune, BBC, Reuters, AFP, Les Echos, Le Monde, Il Sole 24 Ore.

Previous Work Experience

Thomas joined Forrester in August 2008, bringing more than 10 years of experience in the mobile industry. Thomas spent four years at JupiterResearch as a senior mobile analyst and six years at Bouygues Telecom (3rd French operator), first as Internet product manager and then as mobile multimedia product manager. Thomas has also worked in the financial services sector in Milan, Italy for one and a half years. He has been a judge in the Global Mobile Awards at Mobile World Congress since 2008.

Education

Thomas has degrees in international marketing/strategy and finance from EM Lyon (Lyon School of Management) and from Science Po Paris (Institute of Political Science).

Latest Research

Planned Research

Mobile Technographics in Europe October 2010
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Mobile Maturity Index September 2010
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Newspapers: harnessing a multi-platfrom strategy October 2010
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Languages Spoken

French


Thomas Husson serves Consumer Product Strategy professionals.

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Upcoming Forrester Events
Recent Media Citations
Telecom Redux (UK), "Mobile Apps. And Downs," July 28, 2010
Services Mobiles (FRA), "80 App Blinds Open In The World And The Future," July 26, 2010
Mobile Marketing (UK), "M-commerce Not Happening, Says Forrester," July 15, 2010
Handelsblatt (GER), "How Will Our Future Look Like," July 14, 2010
Le Monde (FRA), "The Advertising Market, In The Heart Of The Market," June 29, 2010
L’Expansion (FRA), "Is iPhone Really Profitable For Operators?" June 23, 2010